The Awakening Artist Academy

UPGRADE YOUR ART TO A FULL TIME CAREER!

Life’s too short not to do what you love. Learn how to make POWERFUL artwork, get it in front of the right audience, and finally land big sales!

THIS PROGRAM HELPS ARTISTS ACCOMPLISH THESE 4 THINGS:

CREATIVE SUCCESS & EMPOWERMENT

In order to succeed as an artist, you need a variety of tools in your toolkit... This program empowers you with the necessary information to thrive as an independent artist.

STEP INTO YOUR HIGHEST CALLING

The world needs your magic and creativity, and you deserve to live a rich and beautiful life as you inspire the world with your creations. The soul of this program helps you do exactly that!

MAKE IT, PRICE IT, SELL IT

You will learn how to tap into your creativity, make insanely aligned and powerful artwork, represent yourself, price your work with confidence, and sell it to aligned buyers!

EXPANSION, CONFIDENCE, KNOWLEDGE

Start a movement with your art. Market and sell your every creative idea. Make original artwork and find the right buyers. Master tech, social media, and ultimately expand past your wildest expectations!

IT WAS ALWAYS MY DEEPEST CALLING TO CREATE A LIFE OF FREEDOM FROM MY ART

The challenging part was in the beginning, I had no idea how to do that...

I didn't know where to begin.

I didn't know how to price my work, share about it on social media, find buyers for my art, nor how to do prints or a website

It felt hopeless at times, but I knew it was possible...

I made the decision to succeed and dedicated myself to doing whatever it takes to become a full-time artist...

Within 6 months of making that firm decision, I left my job to go full time, and since starting my business in 2021 I have sold over $100,000 worth of artwork alone.

I did this without paying a dime for ads.

I didn't sacrifice my integrity and I only painted things I was passionate about.

I did this with a small (but dedicated) social media following of under 4,000 people.

I saw that it was possible for me to build a life from my creativity, sell my work, and get my message out there...

Now I am here to tell you this:

You don't need a degree to be a professional artist.

You don't need a massive social media following.

You don't need years of experience, a fancy website, nor a string of sales and exhibitions under your belt to succeed.

Let me show how you how...

INTRODUCING

THE AWAKENING

ARTIST ACADEMY

This program will give you all the tools you need to make powerful artwork aligned with your heart, find the right buyers, and create a life of freedom and abundance as you sell your creations!

THE WORLD IS WAITING FOR YOU

There is an entire market of people looking for inspiring artwork just like yours.

Within the Academy, you’ll learn how to:

Design an irresistible commission offer
Create and sell original paintings
Master your artist website, prints, and social media for profitable sales
Find the right buyers for your artwork
Land sales and have buyers coming to you
Price your artwork with confidence
Sooooo much more!

After going through this program, you’ll have everything you need to create, market, sell, and ship your creations out to their new homes!

THIS ENTIRE COURSE IS SELF-PACED SO ANYONE CAN MAKE IT WORK FOR THEIR LIFESTYLE!

WITH THE PROPER TRAINING AND SUPPORT...

YOU CAN TURN YOUR ART INTO A PROFITABLE BUSINESS!

With the comprehensive course curriculum, in-depth coaching calls, and thriving community, this program has the resources you need to turn your passion into a full-time career.

PROGRAM #1

THE CREATIVE COMMISSION OFFERING

This course teaches you how to run your own profitable commission business while creating what you love!

Here's whats waiting for you inside the first program of the Academy:

Mindset shifts for the thriving artist
Breaking down the starving artist mentality
Understanding and reframing beliefs around success
Journal prompts to reprogram limiting beliefs and shift into a success mindset
Developing a strong why
Designing your dream life and the mechanics of manifestation
Creating an affirmation page
How to balance your schedule to work on your art & business
Setting up your studio space
Finding your niche and getting specific
Designing an offering that lights you up
Designing your client avatar and getting clear on who your offering is for
Creating a mission statement to get clear on the message of your art
How to price your artwork A-Z with examples
Finding the sweet spots in your offerings and your prices
Tech tools and integrations: landing pages and calendly, no need for a website!
Sales copy and how to speak to your audience in an engaging way
Creating a landing page for ANY creative offering!
Creating a sales video for ANY creative offering
Sell Your artwork online A - Z
Sell your artwork in person A - Z
How to have successful sales conversations
Convert interest into sales
Sales calls + landing sales
Presenting prices and offering upsells
Building anticipation and running a launch
Mindset shifts surrounding marketing
How to put yourself out there
Local and in-person sales strategies
Building strong relationships with clients
How to package and ship fine artwork
Money management, bank accounts, taxes
Ongoing success mindset

Plus you'll get these powerful bonuses:

Guided meditation to cleanse and protect your energy
Guided meditation to attract art buyers
Effective launch strategies training

PROGRAM #2

THE ORIGINAL ARTWORK ACCELERATOR

Utilizing the tools we learned in the Creative Commission Offering, you are now invited to step into a whole new world of art-making... Creating POWERFUL pieces that light a fire in your heart, and finding the buyers who are searching for them!

The successful artist has both original art-making and commissions in their toolkit
The benefits of experimentation and exploration
Identify your target audience
How to develop a strong body of work and start a movement with your art
Creating a series or a thematic body of work
Healthy studio habits
Spiritual practices to supercharge your work and your creativity
The psychology of why people buy art
Sharing your original artwork on social media / online
Sell Your original artwork online A - Z
Sell your original artwork in person A - Z
How to have successful sales conversations
Convert interest into sales
Sales calls + landing sales
Website creation
Prints 101: Print on demand, in-person prints, passive income with prints
Sell your original artwork in person; marketing material and strategies
Create a magnetic brand that has buyers coming to you

BONUS: Create a side hustle teaching kids art! (POTENTIAL MONTHLY EARNINGS OF $1,000 +)

After this module, you’ll be ready to start selling your artwork from prints, originals, and commissions!

MASTER YOUR PRICING

PRICE YOUR ARTWORK LIKE A PRO

Pricing artwork is often the area that the most artists struggle the most with... not anymore! Inside you will learn:

Demystify pricing and understanding your market
Why artists undercharge and overcharge
Why you can still be a beginner and charge your worth
Factors to consider when pricing
How and when to raise your prices
Where to start with your prices
Pricing models at the beginner, intermediate, and advanced levels with samples and an example sliding scale of what to charge hourly
Formulaic pricing models
My secret intuitive Assessment pricing technique

I designed this book to make it clear, easy, and empowering for any artist to price their work!

FIND YOUR TRIBE

COACHING AND COMMUNITY SUPPORT

You are fully supported as you embark on this journey towards becoming a full time artist... With two + 90 minute coaching calls per month and an active community, you will experience:

Guidance on every step of the way via face-to-face and in-depth zoom calls with me and the community
Breakout groups and the opportunity to connect to other artists on a similar path as yourself
Art critiques and discussions
Open Q & A
Surprise demos, workshops, and guest speakers

Two 90 minute group coaching calls will be held on two Tuesdays of each month at 6pm CST. Specific dates announced each month. Monthly replays available plus additional calls, demos, and workshops!

HEY, I'M DANA!

I have been an artist since I was old enough to hold a pen, and I have devoted my life to my craft.

I always knew I wanted to be an artist, but as I grew up I learned a thing or two about what I didn't want:

To sell my soul to elite galleries who capitalize on my creativity

To fit into a box, have a normal job, and forfeit my dreams of being a professional artist to have a more secure and socially acceptable profession...

I knew there was something more for me.

So, what did I do?

I dropped out of school (despite many people in my life telling me I was throwing away my golden ticket to success) moved to a small spiritual desert town, and devoted myself to learning everything I needed to know to become a full time artist...

Since taking this leap and starting my business in 2021 I have sold over $100,000 worth of artwork alone, and I have idenitifed two burning passions in my life;

1. To make and sell meaningful artwork and spread the message of my work

2. To help pioneer a revolution of independent, abundant, self-taught artists who have magic to share with the world

Everyone has an artist inside. Once you discover that side of yourself, you are free to be unapologetically you and spread your brightest light in the world.

This is why it is my deepest honor and privilege to welcome you to the Awakening Artist family, and help you reach your highest potential.

Whether you’ve never picked up a paintbrush before or you are a seasoned artist, this program is designed to support you on every level towards your success.

I look forward to supporting and getting to know each and every one of you!

Don't take my word for it...

"Once completing the program, I am now a full time artist and can make assured decisions around pricing my artwork. Since taking Dana’s program, I can confidently price my artworks, workshops and prints. Before the program, I was so insecure about even bringing up the conversation around the price of my work. I used to underprice so much that I was being unfair to myself and my skill set. I highly recommend this program, Dana is a great teacher, she’s incredible!" 💜 Nisa K

"I took Dana's program and I came out with new insights, and so much clarity pertaining to my art business! I went from charging $70 for a commissioned painting, to then charging $1,800 for a commission! I am blown away by the confidence and knowing my worth! Thank you Dana!" 💜 Megan M

"I’m so beyond grateful for having crossed paths with Dana. She’s so down to earth and I know if I need any help or guidance that she will be right there. I encourage anyone on the same journey of healing and learning to love themselves and their life to work with this beautiful soul. I promise you will cherish it! 💜 Felicia C

"Dana was so patient, kind and thoughtful, throughout and answered a number of questions I had. She has a true gift even beyond the art of painting, she has incredible insights that filled me with calm and ease." 💜 Janis F

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